Archive for April, 2021

The 9 Environments of Millionaires

April 5th, 2021

At the beginning of the call, I heard Jim Bunch mentioning the most important point that will stick in my mind for a very long time.

“Surround yourself with the best of the best and you’ll produce the results of the best of the best.”

If you are into personal development, I believe that there is nothing new in that statement. However, Jim continued by saying that your “will power” is on only when you turn it on, but environments will stick with you 24 hours a day, 7 days a week.

If you managed to be in millionaire environments every second of your life, wouldn’t it make sense that you’ll stay millionaire or become a millionaire one day?

That clicked and made me want to know more about the environments Jim was referring to. In this article, I will briefly mention what the 9 environments of millionaires are as discussed by Jim Bunch.

1. Memetic Environment

Beliefs, ideas, knowledge and concepts are examples of memetic environment. They are intangible and very important because it starts with you believing that you can get what you want in life. You might ask “how to change your belief”. The answer is to change what you do and the result will change too. As soon as you see the results, you begin to believe. Think like a millionaire.

2. Relationships Environment

Family, friends, colleague and support personnel are in the “relationship environment”. This environment controls your behavior that causes you to think, act and feel in a certain way. As hard as it can be, sometimes you have to let go off some relationships in your life because they are not bringing in closer to your goals in life. Build a millionaire relationship with those who will always push you closer to your dreams and goals.

3. Network Environment

It is simply a community that you are in. This community has rules, values and beliefs on its own. You have to be extremely selective in choosing your network. Remember that millionaires network with millionaires. To identify if you are in the right network, identify the topics of your conversations when you are in your community. Do you talk about creating wealth, being a better husband or wife or simply the weather?

4. Financial Environment

This is the environment that causes people most stress. The problem with financial environment is that when you grew up, nobody seemed to talk about money. Soon you’ll realize that you have to manage your own money, investments and insurance, and you don’t know all of them certainly, especially once your wealth grows. This is the time when millionaires hire and surround themselves with specialists and mentors on finance. Millionaires have their own wealth team.

5. Physical Environment

Physical Environment revolves everything around you such as home, office and furnishings. Confused mind creates chaos and that’s what happens if your physical environment is not taken care of.

6. Nature Environment

Human beings require energy and you’ll feel a powerful energy from nature when you’re close to it. Have a jog in a gym and along a sandy beautiful beach and you’ll know the difference what nature environment brings you.

7. Body Environment

Most people are ignorant about their body environment. You have to treat your body like a temple, not a playground. That means you have to take care of your health because there is no point of having wealth without health. Health will suck the wealth out of your life.

8. Self Environment

Personality, personal gifts, talents and emotions belong to the self environment. You can’t see, smell or touch your self environment but you maybe able to identify them and make full use of your ultimate strengths. Use your self environment to match up with the world outside.

9. Spiritual Environment

It is your connection to higher source, love and self. If you are not in the habit of doing it, you’ll have to put yourself in the spiritual environment again. Change all your environments and you start to change your thinking.

Another important point is that you have to develop your own mastermind group so that you are always focus on your environments. Take seriously the 9 environments of millionaires above in the next 90 days. You will feel the difference in your life.

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The Marketing Environment

April 5th, 2021

No business exists and operates in a vacuum, but as a part and parcel of the environment in which it finds itself. Efficient and effective marketing strategy is a function of the marketing manager’s ability to understand the environment in which the business operates.

The marketing environment consists of a set of factors or forces that operate or influence a company’s performance in its chosen target market.

Jain (1981:69) defined the marketing environment to include all those factors that may affect the organization directly or indirectly in any perceptible way. Marketing environment factors affects the organization by the way of input and the organizations also affect the environment by output. The relationship between the organization and the marketing environment is often referred to as “inseparable” the organization and it environment are constantly in a state of: give and take” or homeostasis.

The marketing environment consist of those forces or element that impacts on the company’s capability to operate effectively in its chosen target market.

The marketing environment is divided into two major components. The elements are,

Internal environment: the internal environment is concerned with the controllable variables. Controllable variables are categorized into two groups, they are; the strategy variables and unmarketable variables. External environment: the external environment is concerned with the uncontrollable variables. These variables are called uncontrollable because the marketing manager cannot directly control any of the elements. The marketing manager is left with the option of adapting to the environment by prompt observation, analysis and forecasting of these environmental factors. The external environment can further be divided into two components, the micro environment and the macro environment.

Micro environment:

The elements that fall under the micro environment consist of forces or factors in the firm’s immediate environment that affect the firm’s capability to perform effectively in the market place. These forces are suppliers, distributors, customers and competitors. Let us discuss each of the variables in details.

Suppliers:

Suppliers are business customers who provide goods and services to other business organizations for resale or for productions of other goods. The behavior of certain forces in the suppliers can affect the performance of the buying organization positively or negatively. The critical factors here are the number of suppliers and the volume of suppliers to the industry. An audit of the suppliers will enable us to appreciate their strength and bargaining power, which the suppliers hold over the industry as a whole. The answers to the issues concerned have the potentials to affect the capability of firms in the industry to effectively deliver need-satisfying goods and/ or services. The trend today is that buyers attempt to persuade the supplier to provide exactly what the firms want. This process is known as “reverse marketing”.

Customers:

Customers are those who buy goods and/ or services produced by the company. In a purchase chain, different people play significant roles before a purchase decision is made. The various influences must be understood. The customer may be the consumer of the products where he/she is the user. The critical factor here is that needs and wants of consumers are not static. They are fast changing. The changes in the preferences of the consumer create opportunities and threats in the market. The changes called for the marshaling of separate strategy to either fit into windows of opportunities or survive the threats in the market. A good knowledge of consumers’ behavior will facilitate the design and production of goods and services that the customers need and want, and not what they are able to produce.

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